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  1. GWI
  2. Our research and methodology
  3. GWI Core

GWI Core

  • Research and methodology: GWI Core
  • Sample composition
  • Defining internet usage
  • Quotas and weighting
  • Fieldwork dates
  • Survey language
  • The mobile survey and the brand & media module
  • Localization
  • Completing the core survey
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